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  A reasonably generic blog! I had an interesting chat with a client last week. I've had the same conversation many times over the past 15 years, and will continue to do so. It was regarding the subject line for his email campaign. He wanted to directly reference the product...

An introduction. A friend of mine, who works in the fitness industry, writes a daily blog.  The subject matter of his blogs are usually daily observations, that most can relate to, which he then uses to compare with physical and mental well-being.  It's a powerful tool,...

To create a successful email campaign, you need a team of specialists! Luckily, that's exactly what we have here at Merrehill. Currently, we're a large enough email marketing company to manage millions of targetted messages every week for a range of clients in a variety of...

Wondering why email design is so important? Content and design go hand in hand! Whilst it's important the content of your email is not only relevant and informative, it's also vital to have a great design. To some, design can be an afterthought, but we believe a...

Email marketing has always been one of the most popular marketing channels. Probably because of the huge ROI it yields for businesses. It has gained serious popularity as creative options have reached new heights with the advancements in email design. Also, most businesses make great...