Promotional Video Production
Production of video is a very big business today with tens of thousands of people involved. Many schools and colleges having them as subjects being taught with certificates at the end. This gives the base for the vast number of TV channels to produce the thousands of hours of viewing desired today. It also means that a great deal more of your prospects and customers have come to expect this form of communication as well as email and magazines.
Promotional Video Production by Merrehill
To assist a greater number of our customers we have teamed up with a video production company so as to be able to produce a range of Video emails from a 'Videoette' design through to a 'proper' video like you would see on Youtube.com so we can adapt our Promotional Video Production to fit most budgets and needs.
The beauty of even a 30 second video (and Youtube allows up to 10 minutes!) is that it matches expectations from seeing so many TV Ads. With both audio and pictures you can get in a surprising amount of data in just 30 seconds so even fairly complex ideas and products have a good opportunity to say enough to get that all important call to action executed - which is all that's required after all.
Our own promotional video is an early example - but has served well enough to do the job. You can see many more examples of our Promotional Video Production here.
The style of the Promotional Video Production will of course depend upon the market you are targeting for but that is just something to work out. Once you have your video there is more you can do with it that just put it on the web site. You can upload it to Youtube and other video sites - let it be copied freely by others so they spread it around - add the link to an email campaign etc. It makes sense to take full advantage of it now you have made it. Due to the factor of the video being spread throughout the internet it is of course essential that you include your contact details - web site, phone etc. in the video itself or you will miss a great deal of the potential traffic it could generate.
